The close-circle content recommendation app.
No algorithm. Just people you trust.
600,000+ titles across Netflix, Prime, Disney, Apple TV. And yet you spend 18 minutes every night staring at thumbnails, paralysed.
Every recommendation algorithm is built on cold data — watch history, completion rates, genre tags. None of it knows that you cry at documentaries, your mum can't follow subtitles, or your mate has been recommending the same show for three weeks.
The people who know what you'll love aren't inside the algorithm. They're in your WhatsApp.
Send it. It lands. The loop closes. That cycle is the habit.
Watch something. Love it. Tag a specific person in your circle and tell them exactly why they need to see it.
They get a personal push notification — your name, your words. Not a feed post. Not an algorithm. A person.
Did they watch it? They react back. You see. The loop closes. That cycle is the habit — and the moat.
"We solved the wrong problem. The question isn't what to watch — it's who to trust."
Invite only. Create up to 5 circles — Family, Mates, Work, whoever. No public feed. No strangers. Ever.
Tag a specific person when you post. Add a reason — "You'll cry", "Perfect for tonight", "Trust me". It lands differently.
Did they watch it? They react back. You see if they loved it, added it, or passed. The loop closes every time.
Friday night, everyone's free. Start a Group Night session, everyone votes, Watchd surfaces what you can all agree on.
Every title auto-populated with IMDb ratings, Rotten Tomatoes score, streaming platform, runtime, and genre.
After 6 months of ratings, Watchd knows your palate. See your compatibility score with each circle member.
Every other app eventually shows you content from people you don't know. A trending tab. An explore page. A "you might like" based on what 10 million strangers watched. The moment a stranger's opinion enters your circle, we become everything we set out to replace.
| Feature | Others | Watchd |
|---|---|---|
| Recommendation source | Algorithm | Your circle |
| Public feed | Always | Never |
| Directed sends | Not possible | Core feature |
| Reaction loops | No | Every time |
| Strangers' opinions | Everywhere | Zero |
| Group Night | No | Built in |
Watchd will never serve ads or sell your data. Ever.
Be first in when Watchd launches. No spam. No strangers.
watchd.watch · @watchd